Tuesday, December 12, 2017

"Why are your eggs so expensive?"

      This is one question that pops up quite often. Our USDA Certified Organic, HFAC Certified Humane Raised and Handled Omega 3 enriched eggs do cost a bit more than competitor brands its true. It is common knowledge in most parts of the world that quality costs more. The answer I like to give people who ask why our eggs are more expensive than others is simple: How can those others be so much cheaper than ours? What corners are those others cutting, what steps are they skipping, what concessions are they making on quality to be able to make a profit on their product while selling their eggs for so much less than we could ever hope to match?

      "But their eggs are so much cheaper than yours... I can get twice as many of their eggs for about the same as six of yours, is there really a difference? "

      It is not difficult to find cheaper versions of  quality items out there in the world of commerce.  A knock-off might look the same, might claim to serve the same purpose but, simply put, the value of an imitation is based on the consumer's willingness to settle for less. Health conscious individuals rarely settle for less when it comes to what goes into their bodies.